Split the List: How to Run Free and Premium Newsletters That Convert
One newsletter for everyone waters down your upgrade pitch. Split your list into free and premium versions so each one does its job.
The false economy of cutting email costs
Two publishers tried to fix their ballooning email costs. One deleted 30,000 contacts. The other cut from daily to weekly. Both lost paid signups within weeks.
What Traditional Publishers Can Learn from Newsletter Creators
Dylan Redekop of Growth Currency shares how traditional publishers can apply newsletter creator tactics: cross-promotions, reply tracking, lead magnets, and drip sequences that convert.
The 4 Newsletter Cadences Publishers Need to Know
Most publishers aren't emailing enough. Four newsletter cadences from weekly to multiple daily, plus how to automate higher frequency through WordPress without adding to your workload.
How to Automate Your Newsletter (and Why Cadence Converts)
Small publisher teams can automate daily newsletters from WordPress, eliminate login friction, and turn category segments into high-value ad inventory without adding a minute of extra work.
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